Heated Steering Wheel

Third Row Seating

All Wheel Drive

Heated Seats

Keyless Entry

Power Lift Gate

Brake Assist

Sunroof/Moonroof

Navigation System

Rain Sensing Front Wipers

Alloy Wheels

Mazda

CX-90

JET BLACK MICA

TAN, NAPPA LEATHER SEAT TRIM W/QUILTING

CARGO BLOCKS

Black

Automatic

Wagon 4 Dr.

Gasoline/Mild Electric Hybrid

S Premium Plus Package

Individual

Mazda Dealership Employee

Eligible Markets: All Mazda Dealers

Eligible Vehicles: All 25MY CX-90 MHEV vehicles sold, delivered and RDR'd ( type "R") during the program period. (Excluding Model Year Paid Off units)

Ineligible Vehicles: All other 2025 MY and older vehicles. Any vehicles that have been final paid.Fleet (RDR code F), Commercial (RDR code C), Dealer Service Loaner (RDR code L), Insurance, Buyback, and Certified Pre-Owned vehicles.

Special Notes: This offer cannot be combined with MFS Special APR or MFS Special Lease.

Residency Restriction: Certain restrictions may apply based on DMV Registration ZIP Code


Mazda reserves the right to inspect all dealership records during normal business hours and to disqualify any sale not made or reported in accordance with these program rules and MNAO Sales Policy. Mazda also reserves the right to charge the dealer for any and all of Mazda's costs and employee expenses of auditing if Mazda's inspection reveals incorrect reporting or any failure by the dealer to follow these program rules. Mazda may decide any question of eligibility or any other matter relating to the interpretation, scope, or application of this program or any rule hereof, at its sole discretion, and such decision shall be final and binding upon all dealers. Mazda also reserves the right to cancel, amend or revoke the program at any time upon written notice. Refer any questions regarding this program and E & S Plans to your District Manager or Regional office.

Customer Cash

Mazda Northeast Region (NER) is pleased to announce the following program in support of MAZDA 
FINANCIAL SERVICES Special Lease programs:

Program Code:  2507-25C90-LSS-NE-01A

Eligible Dealers: New York

Eligible Vehicles: All 2025 CX-90 (non-PHEV) vehicles sold, delivered, and RDR'd (type "R") 
during the program period. 

Untitled 2025 CX-90 (non-PHEV) dealer demonstrators under 6,000 miles.

Ineligible Vehicles: All other 2025MY vehicles. All other MY vehicles. Any model-year payoff 
vehicles. Fleet (RDR code F), Commercial (RDR code C), Dealer Service Loaner 
(RDR code L), Insurance, Buyback and Certified Pre-Owned vehicles.

Residency Restriction: Certain restrictions may apply based on OMV Registration ZIP Code.

Mazda reserves the right to inspect all dealership records during normal business hours and to disqualify any sale not made or reported in accordance with these program rules and MNAO Sales Policy. Mazda also reserves the right to charge the dealer for any and all of Mazda's costs and employee expenses of auditing if Mazda's inspection reveals incorrect reporting or any failure by the dealer to follow these program rules. Mazda may decide any question of eligibility or any other matter relating to the interpretation, scope, or application of this program or any rule hereof, at its sole discretion, and such decision shall be final and binding upon all dealers. Mazda also reserves the right to cancel, amend or revoke the program at any time upon written notice. Refer any questions regarding this program and E&S plans to your District Manager or Regional Office.


Lease Cash Program


Ally Lease to Retail Dealer Payment Program

Ally is pleased to announce a Lease to Retail Dealer Payment Program for dealers submitting Lease to Retail contracts to Ally.
When an Ally SmartLease customer exercises their option to purchase their vehicle and finances it through Ally the dealer will receive a cash bonus!

Eligible Dealers: All Automotive Dealers in All States

Eligible Transactions
- Used Standard Rate Retail Transactions
- Lease to Retail transactions Only
- The Lessee must purchase the vehicle they originally leased

Payment Details
- Ally will provide a cash bonus Lease to Retail payment when a lessee/co-lessee exercises their purchasing option and finances through Ally
- The payment is applicable to the dealers' state in which the transaction is completed
- The payment will be paid via the monthly Statement of Dealer Transactions (SDT)
- The payment is payable in addition to Minimum Participation and standard rate-based Dealer Finance Income and is not subject to chargebacks

Dealers must select 'Lease to Retail' in RouteOne and Dealertrack when submitting the Lease to Retail application to Ally.

Important Notes:
- This program is compatible with all other Ally promotions in the market
- Documentary, administrative and unofficial fees are prohibited any time an Ally lessee exercises the purchase option
- Dealer finance income may not exceed applicable Ally limits or amounts limited by state law



Ally Lease to Retail Dealer Payment Program

Mazda Loyalty Reward Program Announcement


Eligible Markets: All Mazda Dealers

Eligible Customers: Current Mazda owners.
Current vehicle trade-in or lease termination is NOT required to participate in program.
This offer IS transferable within household, must live at the same address.
All returning Mazda Financial Services Lessee's are eligible.

Eligible Vehicles
New and unused 25MY Mazda3 Sedan, Mazda3 Hatch, MX-5, MX-R, CX-30, CX-5, CX-50, CX-50 Hybrid, CX-70 MHEV/PHEV &
CX-90 MHEV/ PHEV and Newer Mazda vehicles. Must be New (unused, unregistered and under 6,000 miles). Untitled dealer 

Program Applicability
Mazda Loyalty Reward can be combined with other public offers including but not limited to MFS Lease, Customer Cash back
and APR incentives/offers.
Mazda Loyalty Reward is stackable with one other private offer including but not limited to Military Program and Step-up
program.
Mazda Loyalty Reward can be combined with other disaster or crisis private offers.
The Mazda Loyalty Reward purchase incentive has no cash value and must be applied within the lease as a capital cost reduction
and as a purchase as a rebate.
This program announcement supersedes any prior announcements regarding owner loyalty on the above listed carlines.



Loyalty Reward Program

MNAO Military Appreciation

Eligible Customers: People eligible for the Military Appreciation Incentive include active United States duty services 
members, reserves, retirees, or disabled veterans. Additionally, any service member within 2 years 
of separation qualifies with honorable discharge from one of the following United States branches: 
Air Force, Army, Navy, Marines, National Guard, Space Force, Coast Guard.

A Military Retiree is someone who has served at least 20 years in a United States Armed Force.

Family including spouse and children are eligible but must live at the same address. Transferable 
within household only.

Offer only available for purchases within the United States.

The name on the RDR has to match the name on the contract or lease agreement

There is a limit of TWO (2) purchases per person per year for the Military Appreciation Incentive.


Eligible Vehicles: All 23MY and Newer Mazda vehicles. Must be New (unused, unregistered and under 6,000 miles). 
Untitled dealer demonstrators under 6,000 miles.

Ineligible Vehicles:This program does NOT include:
All 22MY and older vehicles, F (Fleet), Insurance, Dealer Daily Rentals, Buy-Back Vehicles, 
Vehicles Intended for Export, Brokered Units, C, L, and P Code Units, vehicles sold to commercial 
entities.

Program Applicability: Military Appreciation incentive can be combined with other public offers including but not limited 
to customer cash back, MFS lease and APR incentives/offers, Mazda New Vehicle Purchase Plan (E-Plan 
and S-Plan).

Military Appreciation Incentive Program can only be combined with the National Mazda Loyalty 
program and one other Regional private incentive including but not limited to: Regional Conquest 
Programs or Regional Lease to Lease Loyalty Programs.

Military Appreciation incentive has no cash value and must be applied within the purchase or lease 
structure, as a capital cost reduction.



MNAO Military Appreciation

VEHICLES FOR CHANGE DONATION BONUS CASH PROGRAM

Eligible Dealers: 
Northeast Region

Eligible Vehicles:All NEW 2025 and 2026 Mazda vehicles sold, delivered, and RDR'd (type "R") during the program period.
Untitled 2025 Mazda dealer demonstrators under 6,000 miles.

Ineligible Vehicles:    All other MY vehicles. Any P-Code units. Fleet (RDR code F), Commercial 
(RDR code C), Dealer Service Loaner (RDR code L), Insurance, Buyback and Certified Pre-Owned 
vehicles.
Residency Restriction: Certain restrictions may apply based on DMV Registration ZIP Code.

Eligible Customers:   Customers donating a vehicle to Vehicles for Change. This offer IS 
transferrable within household.

Proof of Eligibility:    One copy of each of the following documents is required for redemption and 
must be kept in the sales jacket:

One copy of each of the following documents is required for redemption and must be kept in the 
sales jacket:

1. A copy of the current title
2. A copy of the purchaser's current driver's license.
3. A copy of the Vehicles for Change (VFC) donation receipt.
4. Must present proof of ownership of eligible vehicle.

For validation of transferred offer within household, customer must provide proof of residing at 
the same address. Current owner's vehicle must be titled/registered under their name on the title 
or registration and must match the name on the purchaser's current driver's license, or the address 
on the title or registration must match the address on the purchaser's current driver's license or 
other proof of residency (i.e. prior month's utility bill in name of purchaser at current address, 
current property tax bill in name of purchaser at current address). Copy of vehicle registration or 
official documentation.


Program Applicability:
•  Mazda Donation Bonus Cash can be combined with other public and private offers
including but not limited to customer cash back, lease and APR incentives / offers,
Military Appreciation, Loyalty Offer.
• Only one Donation Bonus Cash offer per vehicle sold is allowed.
•  Mazda Donation Bonus Cash incentive has no cash value and must be applied within the purchase or 
lease structure, as a capital cost reduction.


Reporting Guidelines:    All documentation MUST be submitted within 90 days of RDR date.

1. The vehicle must be RDR'd correctly when entered through eMDCS RDR process by selecting this 
program in the Customer Special Programs section.
2.  Send a copy of all required items to Mazda Program Headquarters and keep a copy of all required 
documentation in the sales jacket.
3. "Mazda Cash Back Rebate Form" must be filled out and the contract or buyer's order must be 
attached.
4. A copy of the purchaser's current driver's license and a copy of the current registration or 
title or qualifying document.
5. Owner's name on the RDR must either match the name on the certificate, or in the case of 
transfer of the certificate, to an eligible member residing at the same address. A certificate may 
be transferred only once.



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12

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59

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29

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3

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12

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Lease or Buy a MAZDA CX-90 (matched 2)

Lease or Buy a MAZDA CX-90 (matched 2)

Mazda CX-90 3.3 Turbo S Premium Plus Package 2025

Mazda CX-90 3.3 Turbo S Premium Plus Package 2025

Lease or Buy a MAZDA CX-90 (matched 2)

Lease or Buy a MAZDA CX-90 (matched 2)

Mazda CX-90 3.3 Turbo S Premium Plus Package 2025

Mazda CX-90 3.3 Turbo S Premium Plus Package 2025

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