All Wheel Drive

Adaptive Cruise Control

Dual Climate Control

Backup Camera

Blind Spot Monitor

Bluetooth

Power Lift Gate

Heated Seats

Interior Accents

Keyless Entry

Lane Departure Warning

Brake Assist

Leather Seats

Parking Assist

Power Driver Seat

USB Port

Rain Sensing Front Wipers

Apple CarPlay

Side-Impact Air Bags

Sunroof/Moonroof

WIFI Hotspot

Mazda

CX-5

MACHINE GRAY METALLIC

BLACK, LEATHER SEAT TRIM

MACHINE GRAY METALLIC PAINT

BLACK LUG NUTS & BLACK WHEEL LOCKS

ALL-WEATHER FLOOR MATS

ROOF RAILS & CROSS BARS PACKAGE

Black

Gray

Automatic

Wagon 4 Dr.

Gasoline Fuel

2.5 Turbo Premium Package

Individual

Mazda Dealership Employee

Mazda Loyalty Reward Program Announcement
Exclusive Mazda Loyalty Reward for loyal Mazda owners on the Purchase or Lease of any
new and unused 25MY and Newer Mazda vehicle.

Eligible Markets: All Mazda Dealers

Eligible Customers:  Current Mazda owners.
Current vehicle trade-in or lease termination is NOT required to participate in program.
This offer JS transferable within household, must live at the same address.
All returning Mazda Financial Services Lessee's are eligible.

Eligible Vehicles
New and unused 25MY CX-30, CX-5, CX-50, CX-50 HEV and Newer Mazda vehicles. Must be New (unused, unregistered and under 6,000 miles). Untitled dealer demonstrators under 6,000 miles.

Program Applicability
Mazda Loyalty Reward can be combined with other public offers including but not limited to MFS Lease, Customer Cash back and APR incentives/offers.
Mazda Loyalty Reward is stackable with one other private offer including but not limited to Military Program and Step-up program. 
Mazda Loyalty Reward can be combined with other disaster or crisis private offers. 
The Mazda Loyalty Reward purchase incentive has no cash value and must be applied within the lease as a capital cost reduction and as a purchase as a rebate.
This program announcement supersedes any prior announcements regarding owner loyalty on the above listed carlines.



Loyalty Reward Program

MNAO Military Appreciation

Eligible Customers: People eligible for the Military Appreciation Incentive include active United States duty services 
members, reserves, retirees, or disabled veterans. Additionally, any service member within 2 years 
of separation qualifies with honorable discharge from one of the following United States branches: 
Air Force, Army, Navy, Marines, National Guard, Space Force, Coast Guard.

A Military Retiree is someone who has served at least 20 years in a United States Armed Force.

Family including spouse and children are eligible but must live at the same address. Transferable 
within household only.

Offer only available for purchases within the United States.

The name on the RDR has to match the name on the contract or lease agreement

There is a limit of TWO (2) purchases per person per year for the Military Appreciation Incentive.


Eligible Vehicles: All 23MY and Newer Mazda vehicles. Must be New (unused, unregistered and under 6,000 miles). 
Untitled dealer demonstrators under 6,000 miles.

Ineligible Vehicles:This program does NOT include:
All 22MY and older vehicles, F (Fleet), Insurance, Dealer Daily Rentals, Buy-Back Vehicles, 
Vehicles Intended for Export, Brokered Units, C, L, and P Code Units, vehicles sold to commercial 
entities.

Program Applicability: Military Appreciation incentive can be combined with other public offers including but not limited 
to customer cash back, MFS lease and APR incentives/offers, Mazda New Vehicle Purchase Plan (E-Plan 
and S-Plan).

Military Appreciation Incentive Program can only be combined with the National Mazda Loyalty 
program and one other Regional private incentive including but not limited to: Regional Conquest 
Programs or Regional Lease to Lease Loyalty Programs.

Military Appreciation incentive has no cash value and must be applied within the purchase or lease 
structure, as a capital cost reduction.



MNAO Military Appreciation

VEHICLES FOR CHANGE DONATION BONUS CASH PROGRAM

Eligible Dealers: 
Northeast Region

Eligible Vehicles:All NEW 2024 and 2025 Mazda vehicles sold, delivered, and RDR'd (type "R") during the program period.
Untitled 2024 Mazda dealer demonstrators under 6,000 miles.

Ineligible Vehicles:    All other MY vehicles. Any P-Code units. Fleet (RDR code F), Commercial 
(RDR code C), Dealer Service Loaner (RDR code L), Insurance, Buyback and Certified Pre-Owned 
vehicles.
Residency Restriction: Certain restrictions may apply based on DMV Registration ZIP Code.

Eligible Customers:   Customers donating a vehicle to Vehicles for Change. This offer IS 
transferrable within household.

Proof of Eligibility:    One copy of each of the following documents is required for redemption and 
must be kept in the sales jacket:

One copy of each of the following documents is required for redemption and must be kept in the 
sales jacket:

1. A copy of the current title
2. A copy of the purchaser's current driver's license.
3. A copy of the Vehicles for Change (VFC) donation receipt.
4. Must present proof of ownership of eligible vehicle.

For validation of transferred offer within household, customer must provide proof of residing at 
the same address. Current owner's vehicle must be titled/registered under their name on the title 
or registration and must match the name on the purchaser's current driver's license, or the address 
on the title or registration must match the address on the purchaser's current driver's license or 
other proof of residency (i.e. prior month's utility bill in name of purchaser at current address, 
current property tax bill in name of purchaser at current address). Copy of vehicle registration or 
official documentation.


Program Applicability:
•  Mazda Donation Bonus Cash can be combined with other public and private offers
including but not limited to customer cash back, lease and APR incentives / offers,
Military Appreciation, Loyalty Offer.
• Only one Donation Bonus Cash offer per vehicle sold is allowed.
•  Mazda Donation Bonus Cash incentive has no cash value and must be applied within the purchase or 
lease structure, as a capital cost reduction.


Reporting Guidelines:    All documentation MUST be submitted within 90 days of RDR date.

1. The vehicle must be RDR'd correctly when entered through eMDCS RDR process by selecting this 
program in the Customer Special Programs section.
2.  Send a copy of all required items to Mazda Program Headquarters and keep a copy of all required 
documentation in the sales jacket.
3. "Mazda Cash Back Rebate Form" must be filled out and the contract or buyer's order must be 
attached.
4. A copy of the purchaser's current driver's license and a copy of the current registration or 
title or qualifying document.
5. Owner's name on the RDR must either match the name on the certificate, or in the case of 
transfer of the certificate, to an eligible member residing at the same address. A certificate may 
be transferred only once.



Vehicles For Change Donation Bonus Cash Program

MX-5 Miata

DEEP CRYSTAL BLUE MICA

BLACK, CLOTH UPHOLSTERY W/SUEDE INSERT

INTERIOR LIGHTING KIT

ROADSIDE ASSISTANCE KIT

Blue

Manual

Rear Wheel Drive

Convertible

Club

Mazda Loyalty Reward Program

Exclusive Mazda Loyalty Reward for loyal Mazda owners on the Purchase or Lease of any
new and unused 23MY and 24MY Mazda vehicle.

Eligible Customers:  Current Mazda owners.
Current vehicle trade-in or lease termination is NOT required to participate in program.
This offer JS transferable within household, must live at the same address.
All returning Mazda Financial Services Lessee's are eligible.

Eligible Vehicles
New and unused 23MY and 24MY Mazda vehicles. Must be New (unused, unregistered and under 6,000 
miles). Untitled dealer demonstrators under 6,000 miles.
Ineligible Vehicles: 
This program does not include:
All 25MY vehicles
22MY or older vehicles, F (Fleet), Insurance, Dealer Daily Rentals, Buy-Back Vehicles. Vehicles 
intended for export or brokered units, C, L, and P Code Units, or any other commercial entities. 
Business and Commercial entities are not eligible for Mazda loyalty

Program Applicability
Mazda Loyalty Reward can be combined with other public offers including but not limited to MFS 
Lease, Customer Cash back and APR incentives/offers.
Mazda Loyalty Reward is stackable with one other private offer including but not limited to 
Military Program and Step-up program.
Mazda Loyalty Reward can be combined with other disaster or crisis private offers.
The Mazda Loyalty Reward purchase incentive has no cash value and must be applied within the lease 
as a capital cost reduction and as a purchase as a rebate.
This program announcement supersedes any prior announcements regarding owner loyalty on the above 
listed carlines.



Customer Loyalty Reward Incentive

Navigation System

JET BLACK MICA

CATURRA BROWN, NAPPA LEATHER SEAT TRIM

WHEEL LOCKS

FIRST AID KIT

Caturra Brown

2.5 Turbo Signature

CX-50

POLYMETAL GRAY METALLIC

BLACK W/BROWN, LEATHER SEAT TRIM

POLYMETAL GRAY METALLIC PAINT CHARGE

CARGO PACKAGE

FRONT & REAR SPLASH GUARDS

Black w/Brown

Utility

ZIRCON SAND METALLIC

TERRACOTTA, LEATHER SEAT TRIM

ZIRCON SAND METALLIC PAINT CHARGE

WEATHER PACKAGE

Terracotta

2.5 Turbo Meridian Edition

Roof Rack

CX-70 PHEV

SOUL RED CRYSTAL METALLIC

GREIGE, LEATHER SEAT TRIM

SOUL RED CRYSTAL METALLIC PAINT CHARGE

DIGITAL REAR VIEW MIRROR W/HOMELINK

PREMIER PROTECTION

DESTINATION SET

CARGO BLOCKS

Greige

Plug-In Electric/Gas

Premium Package


Ally is pleased to announce a capitalized cost reduction allowance (CCRA) on select new electric vehicles.
Ally will offer a CCRA on qualifying SmartLease ® or ComTRAC ® transactions for Audi Dealers.

Ally Standard or Incentivized SmartLease® Agreements or ComTRAC® Lease Agreements on Eligible Vehicles dated during the Program Period

SmartLease®
- Prime and Non-Prime
- No Tier Restrictions
- 12 - 60 Month Terms
- Monthly and Single Payment Leases

ComTRAC®
- S – C Tier
- 12 – 60 Month Terms
- Monthly Payment Lease
- Contract Residual must be at least 20%
- Ally SmartLease CCRA must be disclosed on the Ally SmartLease Agreement in the same manner as OEM CCRA


- CCRA must be used entirely to reduce the capitalized cost of the lease and cannot be used for other upfront amounts due
- Ally CCRA must be disclosed properly on the SmartLease Agreement
- SmartLease CCRA must be disclosed on line 6b, “Rebates and Noncash Credits” and as part of the capitalized cost reduction disclosed on Lines 5a and Line 7b
- ComTRAC CCRA must be disclosed on the Cap Cost Reduction line and in the Initial Amounts Due section of the Schedule 1

Compatibility:
- Compatible with all other Ally promotions in the market (i.e., other CCRA promotions, Dealer Bonus Cash, etc.)
- Compatible with Reduced Admin Fee Promotions
- Compatible with Ally Dealer Rewards (Volume Targets & Reward)

Funding:
When dealer submits the draft, the draft amount should not include the amount of the CCRA. The dealer will
receive the CCRA amount automatically through SmartCash as a “Misc. To Dealer” item after the contract is
booked; when dealer does not submit a draft, dealer will receive the CCRA amount with the proceeds when the
contract is booked.

Important Notes:
- When using NetQuote to estimate payments, manually enter the qualifying Ally promotional CCRA amount(s) in the “ Other Reductions ” field (if
- Standard DFI parameters apply
- A completed Contract Rate Verification form must be submitted with each contract package


Ally CCRA Program

Mazda North American Operations (MNAO) is pleased to announce the following program applicable for Cash transactions, MAZDA FINANCIAL SERVICES Special APR Finance or MAZDA FINANCIAL SERVICES Special Lease programs:


Eligible Markets: All Mazda Dealers in Midwest, Northeast, and Western Regions


Eligible Vehicles: The following 25MY CX-70 trims: C70 SPR XA; C70 SPP XA and ALL 25MY CX-70 PHEVs vehicles
sold, delivered and RDR'd (type "R") during the program period. (Excluding Model Year Paid Off
Untitled 25MY CX-70 trims: C70 SPR XA; C70 SPP XA and ALL 25MY CX-70 PHEV dealer demonstrators 
under 6,000 miles.

Ineligible Vehicles: All other 2025MY and older vehicles. Any vehicles that have been final paid.
 Fleet (RDR code F), Commercial (RDR code C), Dealer Service Loaner (RDR code L), Insurance, Buyback, and Certified Pre-Owned vehicles.

Special Notes: This offer is appicable for ALL deal types.

Mazda reserves the right to inspect all dealership records during normal business hours and to disqualify any sale not made or reported in accordance with these program rules and MNAO Sales Policy. Mazda also reserves the right to charge the dealer for any and all of Mazda's costs and employee expenses of auditing if Mazda's inspection reveals incorrect reporting or any failure by the dealer to follow these program rules. Mazda may decide any question of eligibility or any other matter relating to the interpretation, scope, or application of this program or any rule hereof, at its sole discretion, and such decision shall be final and binding upon all dealers. Mazda also reserves the right to cancel, amend or revoke the program at any time upon written notice. Refer any questions regarding this program and E & S Plans to your District Manager or Regional office.

Customer Bonus Cash

MCS Customer Lease Support

Mazda North American Operations (MNAO) is pleased to announce the following program only 
applicable for MAZDA FINANCIAL SERVICES Special APR Finance Cash transactions and CANNOT
 be combined with MAZDA FINANCIAL SERVICES Standard APR Finance or MAZDA FINANCIAL 
SERVICES Special Lease programs:

Eligible Markets:All Mazda Dealers in Midwest, Northeast, and Western Regions 

Eligible Vehicles:
All 25MY CX-70 PHEV vehicles sold, delivered and RDR'd (type "R") during the program period.
 (Excluding Model Year Paid Off units)
Untitled 25MY CX-70 PHEV dealer demonstrators under 6,000 miles.

Special Notes: Please note that this program will Autopay when the national APR program is selected at the time of RDR and is only compatible with MFS Special APR programs. This program is NOT compatible with MFS Standard APR programs, or MFS Special Lease programs.


Mazda reserves the right to inspect all dealership records during normal business hours and to 
disqualify any sale not made or reported in accordance with these program rules and MNAO Sales 
Policy. Mazda also reserves the right to charge the dealer for any and all of Mazda's costs and 
employee expenses of auditing if Mazda's inspection reveals incorrect reporting or any failure by 
the dealer to follow these program rules. Mazda may decide any question of eligibility or any other 
matter relating to the interpretation, scope, or application of this program or any rule hereof, at 
its sole discretion, and such decision shall be final and binding upon all dealers. Mazda also 
reserves the right to cancel, amend or revoke the program at any time upon written notice. Refer 
any questions regarding this program and E & S Plans to your District Manager or Regional office.


MFS Special APR Cash Program

Mazda North American Operations (MNAO) is pleased to announce the following program only applicable for MAZDA FINANCIAL SERVICES Special Lease Cash transactions and CANNOT be combined with MAZDA FINANCIAL SERVICES Special APR Finance or MAZDA FINANCIAL SERVICES Standard Lease programs:

Eligible Markets: All Mazda Dealers in Midwest, Northeast, and Western Regions

Eligible Vehicles: All 25MY CX-70 PHEV vehicles sold, delivered and RDR'd(type "R")
during the program period. (Excluding Model Year Paid Off units)
Untitled 25MY CX-70 PHEV dealer demonstrators under 6,000 miles.

Ineligible Vehicles: All other 2025MY and older vehicles. Any vehicles that have been final paid.
Fleet (RDR code F), Commercial (RDR code C), Dealer Service Loaner (RDR code L), Insurance, Buyback, and Certified Pre-Owned vehicles.

Special Notes: Please note that this program will Autopay when the national Lease program is selected at the time of RDR and is only compatible with MFS Special Lease programs. This program is NOT compatible with MFS Special APR programs, or MFS Standard Lease programs.


MFS Special Lease Cash Program

    
MFS Standard Lease Cash

Mazda North American Operations (MNAO) is pleased to announce the following program only applicable for Cash transactions and CANNOT be combined with MAZDA FINANCIAL SERVICES Special APR Finance or MAZDA FINANCIAL SERVICES Special Lease programs:


Eligible Markets: All Mazda Dealers

Eligible Vehicles: All 25MY CX-70 PHEV vehicles sold, delivered and RDR'd (type "R") during the program period.
                           (Excluding Model Year Paid Off units)
                           Untitled 25MY CX-70 PHEV dealer demonstrators under 6,000 miles.
Ineligible Vehicles: All other 2025MY and older vehicles. Any vehicles that have been final paid.

Special Notes: Please note that this program must be selected at the time of RDR and is only compatible with 
                        MFS Standard Lease programs. This program is NOT compatible with MFS special APR
                        programs, or MFS special Lease programs.

                

MFS Standard Lease Cash

Mazda Loyalty Reward Program Announcement
Exclusive Mazda Loyalty Reward for loyal Mazda owners on the Purchase or Lease of any
new and unused 25MY and Newer Mazda vehicle.

Eligible Markets: All Mazda Dealers in Midwest Northeast and South Regions

Eligible Customers:  Current Mazda owners.
Current vehicle trade-in or lease termination is NOT required to participate in program.
This offer JS transferable within household, must live at the same address.
All returning Mazda Financial Services Lessee's are eligible.

Eligible Vehicles
New and unused 25MY CX-70 MHEV & CX-70 PHEV and Newer Mazda vehicles. Must be New (unused, unregistered and under 6,000 miles). Untitled dealer demonstrators under 6,000 miles.
Ineligible Vehicles: Any other 25MY or older vehicles, F (Fleet), Insurance, Dealer Daily Rentals, Buy-Back Vehicles. Vehicles intended for export or brokered units, C, L, and P Code Units, or any other commercial entities. Business and Commercial entities are not eligible for Mazda Loyalty.

Program Applicability
Mazda Loyalty Reward can be combined with other public offers including but not limited to MFS Lease, Customer Cash back and APR incentives/offers.
Mazda Loyalty Reward is stackable with one other private offer including but not limited to Military Program and Step-up program. 
Mazda Loyalty Reward can be combined with other disaster or crisis private offers. 
The Mazda Loyalty Reward purchase incentive has no cash value and must be applied within the lease as a capital cost reduction and as a purchase as a rebate.
This program announcement supersedes any prior announcements regarding owner loyalty on the above listed carlines.



RETRACTABLE CARGO COVER

BLACK, NAPPA LEATHER SEAT TRIM

Premium Plus Package

RHODIUM WHITE METALLIC

RHODIUM WHITE METALLIC PAINT

REAR BUMPER GUARD

CARGO STORAGE SHELF

White

RED, NAPPA LEATHER SEAT TRIM

APEX PACKAGE

ACCENT PACKAGE

CARPET CARGO MAT

OUTDOOR ADVENTURE BACKPACK KIT

BLACK, LEATHER UPHOLSTERY

SOUL RED CRYSTAL PAINT CHARGE

CARGO NET

Grand Touring

Third Row Seating

CX-90

PLATINUM QUARTZ

2ND-ROW CAPTAIN'S CHAIRS

Gasoline/Mild Electric Hybrid

Premium Sport

Mazda Loyalty Reward Program Announcement
Exclusive Mazda Loyalty Reward for loyal Mazda owners on the Purchase or Lease of any
new and unused 25MY and Newer Mazda vehicle.

Eligible Markets: All Mazda Dealers

Eligible Customers:  Current Mazda owners.
Current vehicle trade-in or lease termination is NOT required to participate in program.
This offer JS transferable within household, must live at the same address.
All returning Mazda Financial Services Lessee's are eligible.

Eligible Vehicles
New and unused 25MY CX-90 MHEV & CX-90 PHEV and Newer Mazda vehicles. Must be New (unused, unregistered and under 6,000 miles). Untitled dealer demonstrators under 6,000 miles.
Ineligible Vehicles: Any other 25MY or older vehicles, F (Fleet), Insurance, Dealer Daily Rentals, Buy-Back Vehicles. Vehicles intended for export or brokered units, C, L, and P Code Units, or any other commercial entities. Business and Commercial entities are not eligible for Mazda Loyalty.

Program Applicability
Mazda Loyalty Reward can be combined with other public offers including but not limited to MFS Lease, Customer Cash back and APR incentives/offers.
Mazda Loyalty Reward is stackable with one other private offer including but not limited to Military Program and Step-up program. 
Mazda Loyalty Reward can be combined with other disaster or crisis private offers. 
The Mazda Loyalty Reward purchase incentive has no cash value and must be applied within the lease as a capital cost reduction and as a purchase as a rebate.
This program announcement supersedes any prior announcements regarding owner loyalty on the above listed carlines.



Android Auto

CX-30

PLATINUM QUARTZ METALLIC

BLACK, LEATHERETTE SEAT TRIM

HIGH WALL ALL-WEATHER FLOOR MATS

2.5 S Select Sport

Mazda North American Operations (MNAO) is pleased to announce the following program only applicable for Cash transactions and can not be combined with MAZDA FINANCIAL SERVICES Special APR Finance or MAZDA FINANCIAL SERVICES Special Lease programs:

Eligible Vehicles:
All 24MY C30CEXA, C30PFXA ,C30SESXA vehicles sold, delivered and RDR'd (type "R") during the program period.
(Excluding Model Year Paid Off units) Untitled 24MY C30CEXA, C30PFXA ,C30SESXA dealer demonstrators under 6,000 miles.

Ineligible Vehicles:
All other 2024MY and older vehicles. Any vehicles that have been final paid.
Fleet (RDR code F), Commercial (RDR code C), Dealer Service Loaner (RDR code L), 
Insurance, Buyback, and Certified Pre-Owned vehicles.

Eligible Markets: All Mazda Markets excluding the States of CO, ID, OR, WA and the markets of Abilene-Sweetwater, Amarillo,
Austin, Beaumont-Port Arthur, Corpus Christi, Dallas-Ft. Worth, El Paso-GU, Harlingen-Weslaco-Brownsville,
Houston, Laredo, TX, Lubbock, Odessa-Midland, San Angelo, San Antonio, Tyler-Longview (Lufkin &
Nacogdoches), Victoria, Waco-Temple, Salt Lake City

Special Notes:
This offer cannot be combined with MFS Special APR or MFS Special Lease.

Customer Cash Program

138 Lease or Buy a MAZDA

138 Lease or Buy a MAZDA

Mazda CX-30 2.5 S Select Sport AWD 2024

Mazda CX-5 2.5 Turbo Premium Package AWD 2025

Mazda MX-5 Miata Club Manual 2024

Mazda CX-5 2.5 Turbo Signature AWD 2025

Mazda CX-50 2.5 Turbo Premium Package AWD 2025

Mazda CX-50 2.5 Turbo Meridian Edition AWD 2025

Mazda CX-70 PHEV Premium Package AWD 2025

Mazda CX-50 2.5 Turbo Premium Package AWD 2025

Mazda CX-70 PHEV Premium Plus Package AWD 2025

Mazda CX-5 2.5 Turbo Signature AWD 2025

Mazda CX-70 PHEV Premium Plus Package AWD 2025

Mazda CX-50 2.5 Turbo Meridian Edition AWD 2025

Mazda CX-50 2.5 Turbo Premium Package AWD 2025

Mazda CX-50 2.5 Turbo Meridian Edition AWD 2025

Mazda MX-5 Miata Grand Touring Auto 2024

Mazda CX-90 3.3 Turbo Premium Sport 2025

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